Dear Mums, Dads, and Guardians,
As parents and guardians, we all know there’s nothing quite like a child’s imagination and its power to dream up fantastic worlds and exciting adventures.
Which is why, at Max, we believe kids should enjoy a childhood full of creative, adventurous play, and feel free to let their imaginations run wild.
So we've created an online world full of rich stories and exciting games. A place where your child can hang out with friends and simply be himself. Also, everything on this website is free, so you'll never have unexpected bills on your credit card.
And because we know that even an alien invasion wouldn’t stop our kids from wanting to play videogames and watch cartoons, we’ve made sure that at least ours are as educational as they are fun. Read on to learn more.
We are committed to protecting your child’s online privacy, and ensuring that whenever there is a need to collect personal information from your child for specific purposes, that such personal information is protected. We will also take appropriate measures to obtain your consent by email prior to such collection of personal information from your child.
We will not keep the personal information for longer than is necessary to fulfil the specific purpose for which it is collected, unless we need to keep it for legitimate business or legal reasons. As a general rule, we do not share the personal information with anyone outside of the Unilever group of companies though we may in limited instances share it with trusted third parties, including our service providers or digital agencies.
Although kids play and inhabit our virtual worlds together, there is never any direct communication between them on our World of Max website. We employ a safe chat system that only allows the use of predefined words and phrases, so you don’t have to worry about what is being exchanged.
For more information about Max and our mission, visit the
About Us page.